Queensland Road Safety Strategy and action plans
All members of the community are impacted by road safety including motorists, pedestrians, cyclists, heavy vehicle operators and motorcyclists.
Engaging the community is critical to changing attitudes and behaviour and ultimately improving safety on our roads.
Transport and Main Roads is currently working on a new and innovative approach to improve community safety and $6.4 million has been allocated in this financial year from the Camera Detected Offence Program to develop and implement this new approach.
The department is currently in the process of recruiting a new supplier to assist the department to strengthen, influence and refocus the community on the significance of road safety and how individuals can play a role in reducing the road toll.
When appointed, the supplier will work with the government to place road safety firmly on the public agenda through a combination of innovative approaches.
Raising road safety awareness to influence behavioural change is most effective when combined with engineering improvements, enforcement activities and community engagement. This is the approach taken by the department.